During my second year at K-State I took a class that covered a little bit of everything in advertising and public relations. Throughout the semester we were assigned various projects relating to the 75th anniversary of K-State’s Wildcat 91.9.

For this assignment, our main focus was the tagline of the anniversary: You Belong. This included things such as the key features of the motto, the thought process behind it, and example social media posts that the radio station members could use during the announcement.

See the final strategic plan here: Wildcat 91.9 Strategic Plan